So you have a great idea – now what? | Session 8
So you have a great idea – now what? | Session 8
Learn how to overcome common pitfalls and bring your product to market successfully.
A great idea is just the beginning. But how do you take your product from concept to market? In this eight-part Startup podcast series, product development expert John Devitry will share a personal example to show you what to do (and what to avoid) when making your idea a reality.
Register today; you will learn how to go from first ideas over legal business set up to 3D prototyping in eight sessions.

Session 8 of 8: Manufacturing, marketing & cost fine-tuning
In this eighth session, you will learn how to:
- Manage after a successful market entry
- Prevent a faulty design before it’s too late
- Find new business opportunities
- Understand the costs of features and prevent too many parts
- Feel satisfied with your product regardless of the outcome
You will also learn about the differences between:
- Engineering R&D vs. full-scale production
- Boutique vs. mass market sales
About John Devitry
John taught classes in the Mechanical and Aerospace Engineering Department at Utah State University for over 10 years. He has a Bachelor of Science degree in engineering. His courses at Udemy are quite popular, having over 58K subscribers.
Watch all available sessions:
- Session #1: Getting started with first ideas
- Session #2: Starting your own business
- Session #3: Finding the right way though finance, funding, market research & operations
- Session #4: Dealing with unexpected challenges
- Session #5: Designing the product and keeping an eye on costs
- Session #6: Manufacturing, marketing & cost fine tuning
- Session #7: Generating awareness & visibility for your product
- Session #8: Selling your product to the customer
- All Sessions: Full length workshop
Related Resources
Solid Edge for Startups Program
Apply for the Solid Edge Startup Program
Solid Edge Complete Product Development Portfolio
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